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<title>
COMM-4188 - Social Media & Strategic Communication
</title>
<meta property="og:title" content="COMM-4188 - Social Media & Strategic Communication">
<meta property="og:description" content="The purpose of this course is to introduce the basics of strategic communication in digital and social media platforms, with a specific interest in the applications of digital and social media for communication professionals. In this course, students will learn key principles and techniques for digital content creation and promotion. Students will brainstorm, conceptualize, and develop an online presence and apply writing, research, and critical thinking to the practice of strategic communication.">
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<h1 id="name">
Social Media & Strategic Communication
</h1>
<h2 id="code">
COMM-4188
</h2>
<p>
The purpose of this course is to introduce the basics of strategic communication in digital and social media platforms, with a specific interest in the applications of digital and social media for communication professionals. In this course, students will learn key principles and techniques for digital content creation and promotion. Students will brainstorm, conceptualize, and develop an online presence and apply writing, research, and critical thinking to the practice of strategic communication.
</p>
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<span id="credits-pill" class="attr-pill">
2147483647-0 credits
</span>
<span class="attr-pill">
Communication Intensive
</span>
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Prereqs:
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none
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Offered as Cross-Listing Only
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<table>
<thead>
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<th></th>
<th class="spring season-label">Spring</th>
<th class="summer season-label" colspan="2">Summer</th>
<th class="fall season-label">Fall</th>
</tr>
<tr>
<th colspan="2"></th>
<th class="summer2 midsum-label">(Session 1)</th>
<th class="summer3 midsum-label">(Session 2)</th>
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<tr>
<th class="year">2023</th>
<td class="term spring offered">
<div class="view-container detail-view-container">
<span class="term-course-info">
Social Media & Stratgc Comm (4c) [CI]
</span>
<ul class="prof-list">
<li>Weina Ran</li>
</ul>
<span class="course-capacity">
Seats Taken: 15/19
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</td>
<td class="term summer2 not-offered">
</td>
<td class="term summer3 offered">
<div class="view-container detail-view-container">
<span class="term-course-info">
Social Media & Stratgc Comm (2147483647-0c)
</span>
<ul class="prof-list">
</ul>
<span class="course-capacity">
Seats Taken: 0/0
</span>
</div>
</td>
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<th class="year">2022</th>
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<td class="term summer3 offered">
<div class="view-container detail-view-container">
<span class="term-course-info">
Social Media & Stratgc Comm (2147483647-0c)
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<ul class="prof-list">
</ul>
<span class="course-capacity">
Seats Taken: 0/0
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</td>
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<th class="year">2021</th>
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<th class="year">2020</th>
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<th class="year">2019</th>
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<th class="year">2016</th>
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<th class="year">2015</th>
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<th class="year">2014</th>
<td class="term spring not-offered">
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<th class="year">2013</th>
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<th class="year">2012</th>
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<th class="year">2011</th>
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<th class="year">2010</th>
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<th class="year">2009</th>
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<th class="year">2008</th>
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<th class="year">2007</th>
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