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MGMT-4450 - Internet Marketing
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< meta property = "og:description" content = "Technology is a vital link in how modern corporations identify, acquire, transact with, and keep their customers. This course provides an introduction to both the technology infrastructure most relevant to the customer relationship as well marketing issues that result from the application of computers and communication networks. Topics include issues related to social media, search, online advertising, blogging, customer relationship management, online market segmentation, and marketing of IT products. A student cannot receive credit for both the graduate and undergraduate versions of this course." >
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Internet Marketing
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MGMT-4450
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Technology is a vital link in how modern corporations identify, acquire, transact with, and keep their customers. This course provides an introduction to both the technology infrastructure most relevant to the customer relationship as well marketing issues that result from the application of computers and communication networks. Topics include issues related to social media, search, online advertising, blogging, customer relationship management, online market segmentation, and marketing of IT products. A student cannot receive credit for both the graduate and undergraduate versions of this course.
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4 credits
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Cross-listed with:
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< a class = "course-pill" href = "MGMT-6720.html" > MGMT-6720 Internet Marketing< / a >
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Prereqs:
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one of:
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< a class = "course-pill" href = "MGMT-2430.html" > MGMT-2430 Marketing Principles< / a >
< a class = "course-pill" href = "MGMT-4430.html" > MGMT-4430 Marketing Principles< / a >
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Past Term Data
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Offered
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Not Offered
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Offered as Cross-Listing Only
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No Term Data
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Simple View
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Detailed View
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< th class = "spring season-label" > Spring< / th >
< th class = "summer season-label" colspan = "2" > Summer< / th >
< th class = "fall season-label" > Fall< / th >
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< th class = "summer2 midsum-label" > (Session 1)< / th >
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< th class = "year" > 2023< / th >
< td class = "term spring offered" >
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Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Margaret A McDermott< / li >
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< span class = "course-capacity" >
Seats Taken: 12/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2022< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
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Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Margaret A McDermott< / li >
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< span class = "course-capacity" >
Seats Taken: 8/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2021< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
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Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Margaret A McDermott< / li >
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< span class = "course-capacity" >
Seats Taken: 19/30
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2020< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
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Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Michael S. Pepe< / li >
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< span class = "course-capacity" >
Seats Taken: 14/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2019< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Samuel Benjamin Trimboli< / li >
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< span class = "course-capacity" >
Seats Taken: 21/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< tr >
< th class = "year" > 2018< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Philip Marc Lurie< / li >
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< span class = "course-capacity" >
Seats Taken: 12/20
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< / td >
< td colspan = "2" class = "term summer not-offered" >
< / td >
< td class = "term fall not-offered" >
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< / tr >
< tr >
< th class = "year" > 2017< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Jason Nicholas Kuruzovich< / li >
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< span class = "course-capacity" >
Seats Taken: 12/15
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2016< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Jason Nicholas Kuruzovich< / li >
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< span class = "course-capacity" >
Seats Taken: 21/22
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2015< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Jason Nicholas Kuruzovich< / li >
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< span class = "course-capacity" >
Seats Taken: 15/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2014< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Jason Nicholas Kuruzovich< / li >
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< span class = "course-capacity" >
Seats Taken: 10/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2013< / th >
< td class = "term spring offered" >
< div class = "view-container detail-view-container" >
< span class = "term-course-info" >
Internet Marketing (4c)
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< ul class = "prof-list" >
< li > Jason Nicholas Kuruzovich< / li >
< / ul >
< span class = "course-capacity" >
Seats Taken: 13/20
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2012< / th >
< td class = "term spring not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2011< / th >
< td class = "term spring not-offered" >
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< td colspan = "2" class = "term summer not-offered" >
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< td class = "term fall not-offered" >
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< td class = "term spring not-offered" >
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< td class = "term fall not-offered" >
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< th class = "year" > 2009< / th >
< td class = "term spring not-offered" >
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< td class = "term fall not-offered" >
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< td class = "term fall not-offered" >
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< td class = "term fall not-offered" >
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