Design, Manufacturing, and Marketing II

MGMT-7060

This course immerses students in the practices and activities that lead to the creation of innovative new products and services. Through a team-based learning experience, students generate an idea for a new product or service and follow the development process from conception through planning for commercialization. Through lectures, cases, and practical exercises, students learn how to overcome hurdles inherent in new product and service development. Students apply this knowledge in all phases of product development, including concept testing, product design, production planning, and market strategy. The project undertaken in this course provides student teams with an opportunity to create a new venture that may then be carried forward utilizing Rensselaer's technological resources such as the Incubator Program and Rensselaer's Technology Park.

3 credits
Prereqs:
none

Past Term Data

Offered
Not Offered
Offered as Cross-Listing Only
No Term Data
Spring Summer Fall
(Session 1) (Session 2)
2023
2022
2021
2020
2019
Developing Innovative New Products & Services II (3c)
  • Jamshed Jal Mistry
  • Jeffrey F. Durgee
  • Douglas John Dinon
  • Adrienne Susan Frank
Seats Taken: 20/20
2018
Developing Innovative New Products & Services II (3c)
  • Jamshed Jal Mistry
  • Jeffrey F. Durgee
  • Douglas John Dinon
  • Gina O'Connor
Seats Taken: 14/20
2017
Developing Innovative New Products & Services II (3c)
  • Jamshed Jal Mistry
  • Ronald Frank
  • Jeffrey F. Durgee
  • Gina O'Connor
Seats Taken: 10/60
2016
Developing Innovative New Products & Services II (3c)
  • David Alan Scott
  • Jeffrey F. Durgee
  • Michael I. Boskin
  • Gina O'Connor
Seats Taken: 18/60
2015
Developing Innovative New Products & Services II (3c)
  • David Alan Scott
  • Jeffrey F. Durgee
  • Michael I. Boskin
  • David Rainey
  • Gina O'Connor
Seats Taken: 33/90
2014
Developing Innovative New Products & Services II (3c)
  • David Alan Scott
  • Jeffrey F. Durgee
  • Michael I. Boskin
  • Gina O'Connor
Seats Taken: 27/60
2013
Developing Innovative New Products & Services II (3c)
  • James Patrick Murtagh
  • Jeffrey F. Durgee
  • Michael I. Boskin
  • Gina O'Connor
Seats Taken: 54/67
2012
Developing Innovative New Products & Services II (3c)
  • James Patrick Murtagh
  • Gina O'Connor
Seats Taken: 46/50
2011
Design, Manuf And Marketing II (3c)
  • Jeffrey F. Durgee
  • Christopher McDermott
Seats Taken: 79/80
2010
Design, Manuf And Marketing II (3c)
  • Jeffrey F. Durgee
  • Christopher McDermott
Seats Taken: 23/40
2009
Design, Manuf And Marketing II (3c)
  • Jeffrey F. Durgee
  • Christopher McDermott
Seats Taken: 25/40
2008
Design, Manuf And Marketing II (3c)
  • Jeffrey F. Durgee
  • Christopher McDermott
Seats Taken: 11/40
2007
Dev Innov New Prod & Serv II (3c)
  • Stephanie Yates Rauterkus
  • Jeffrey F. Durgee
  • Christopher McDermott
Seats Taken: 28/40
2006
Dev Innov New P & S II (3c)
  • Robert W Veryzer Jr
  • Stephanie Yates Rauterkus
  • Christopher McDermott
Seats Taken: 33/35
2005
2004
2003
2002
2001
2000
1999
1998