Social Media & Strategic Communication

COMM-4188

The purpose of this course is to introduce the basics of strategic communication in digital and social media platforms, with a specific interest in the applications of digital and social media for communication professionals. In this course, students will learn key principles and techniques for digital content creation and promotion. Students will brainstorm, conceptualize, and develop an online presence and apply writing, research, and critical thinking to the practice of strategic communication.

4 credits Communication Intensive
Prereqs:
none

Past Term Data

Offered
Not Offered
Offered as Cross-Listing Only
No Term Data
Spring Summer Fall
(Session 1) (Session 2)
2023
Social Media & Stratgc Comm (4c) [CI]
  • Weina Ran
Seats Taken: 15/19
Social Media & Stratgc Comm (4c)
  • Weina Ran
Seats Taken: 0/19
2022
Social Media & Stratgc Comm (4c)
  • Weina Ran
Seats Taken: 8/19
2021
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