# Consumer Behavior and Product Design

## MGMT-6800

This course introduces the motivations and related factors that shape consumers' purchasing decisions. Also considered is the consumer perceptual process and how it affects purchasing behavior and consumer reaction to product designs. The relationship between perception and product design is extended to topics such as design for understanding, universal product design, aesthetics, and industrial design.

3 credits
Cross-listed with:
MGMT-4460 Consumer Behavior and Product Design
Prereqs:
none

# Past Term Data
Offered
Not Offered
Offered as Cross-Listing Only
No Term Data
Simple View
Detailed View

| Spring | Summer | Fall
--- | --- | --- | ---
| (Session 1) | (Session 2) |
2023 |  |  | Consumer Behavio/ Prod Design (3c) Gaurav Jain Seats Taken: 10/20
2022 |  |  | Consumer Behavio/ Prod Design (3c) Gaurav Jain Seats Taken: 17/20
2021 |  |  | Consumer Behavio/ Prod Design (3c) Gaurav Jain Seats Taken: 9/20
2020 |  |  | Consumer Behavio/ Prod Design (3c) Gaurav Jain Seats Taken: 8/20
2019 |  |  | Consumer Behavio/ Prod Design (3c) Gaurav Jain Seats Taken: 2/20
2018 |  |  | Consumer Behavio/ Prod Design (3c) Jeffrey F. Durgee Seats Taken: 1/20
2017 |  |  | Consumer Behavio/ Prod Design (3c) Jeffrey F. Durgee Seats Taken: 5/20
2016 |  |  | Consumer Behavio/ Prod Design (3c) Jeffrey F. Durgee Seats Taken: 12/26
2015 |  |  |
2014 |  |  |  |
2013 |  |  |  |
2012 |  |  |
2011 |  |  |
2010 |  |  |
2009 |  |  |
2008 |  |  |
2007 |  |  |
2006 | Ethical, Politic & Legal (3c) William J. Luddy Seats Taken: 37/100 |  |
2005 | Ethical, Politic & Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 9/7140 |  |
2004 | Ethical, Politic & Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 41/7140 | Ethical,political And Legal (3c) Ralph Miccio Seats Taken: 7/55 |  | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 22/50
2003 | Ethical, Politic & Legal (3c) Ralph Miccio Seats Taken: 18/45 | Ethical,political And Legal (3c) Ralph Miccio Seats Taken: 7/55 |  | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 15/50
2002 | Ethical, Politic & Legal (3c) Ralph Miccio Seats Taken: 17/45 | Ethical,political And Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 9/155 | Ethical,political And Legal (3c) Seats Taken: 61/7800 | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 16/50
2001 | Ethical, Politic & Legal (3c) Ralph Miccio Seats Taken: 22/45 | Ethical,political And Legal (3c) Ralph Miccio Seats Taken: 24/55 |  | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 22/45
2000 | Ethical, Politic & Legal (3c) Ralph Miccio Seats Taken: 23/60 | Ethical,political And Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 20/955 |  | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 29/45
1999 | Ethical, Politic & Legal (3c) Ralph Miccio Seats Taken: 18/60 | Ethical, Politic & Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 30/4640 |  | Ethical,pol,legal Cont Of Bus (3c) Ralph Miccio Seats Taken: 27/50
1998 |  | Ethical, Politic & Legal (3c) William J. Luddy Ralph Miccio Seats Taken: 91/4640 |  | Business Ethics (3c) Ralph Miccio Seats Taken: 38/50