# Adv Strat & Promotions

## MGMT-4490

Development of branding strategies to accomplish marketing objectives. The development of media plans and schedules to deliver advertising promotions element in the marketing mix. A student cannot receive credit for both the graduate and undergraduate versions of this course.

4 credits
Cross-listed with:
MGMT-6540 Marketing Comm & Promo Strat
Prereqs:
MGMT-2430 Marketing Principles

# Past Term Data
Offered
Not Offered
Offered as Cross-Listing Only
No Term Data
Simple View
Detailed View

| Spring | Summer | Fall
--- | --- | --- | ---
| (Session 1) | (Session 2) |

2026

Adv Strat & Promotions (4c)

- Ding Du

Seats Taken: 3/40

2025

Adv Strat & Promotions (4c)

- Sarah K. Parker Ward

Seats Taken: 13/40

2024

Adv Strat & Promotions (4c)

- Sarah Kathleen Ward

Seats Taken: 12/45

2023

Adv Strat & Promotions (4c)

- Sarah Kathleen Ward

Seats Taken: 4/20

2022

Adv Strat & Promotions (4c)

- Shan Yu

Seats Taken: 5/20

2021

Adv Strat & Promotions (4c)

- Shan Yu

Seats Taken: 13/20

2020

Adv Strat & Promotions (4c)

- Shan Yu

Seats Taken: 15/25

2019

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 14/25

2018

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 12/25

2017

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 16/25

2016

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 15/25

2015

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 18/25

2014

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 9/25

2013

Adv Strat & Promotions (4c)

- Susan J Freeman

Seats Taken: 29/30

2012

Adv Strat & Promotions (4c)

- Susan J Freeman

Seats Taken: 29/30

2011

Adv Strat & Promotions (4c)

- Susan J Freeman

Seats Taken: 34/40

2010

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 22/35

2009

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 31/35

2008

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 19/45

2007

Adv Strat & Promotions (4c)

- James A. Fairbrother

Seats Taken: 22/65

2006

Adv Strat & Promotions (4c)

- Heidi Susan Reale

Seats Taken: 24/65

2005

Adv Strat & Promotions (4c)

- Heidi Susan Reale

Seats Taken: 38/65

2004

Adv Strat & Promotions (4c)

Seats Taken: 0/25

2003

Adv Strat & Promotions (4c)

- Jeffrey F. Durgee

Seats Taken: 39/75

2002

Adv Strat & Promotions (4c)

- Trina Sego

Seats Taken: 35/75

2001

Adv Strat & Promotions (4c)

- Trina Sego

Seats Taken: 35/70

2000

Adv Strat & Promotions (4c)

- Trina Sego

Seats Taken: 29/60

1999

Adv Strat & Promotions (4c)

- Christa Marie McNeany

Seats Taken: 23/35

1998 |  |  |